Strategy workshops
Jane McConnell has run workshops for many large, global organizations to help them define their intranet strategies and governance.
Recently, the focus for many has become how to evolve the intranet to a broader role, making it a true enterprise platform for communication, collaboration and everyday work.
Each organization is different. Strategies and governance policies must reflect both the reality of your culture and the ambitions of your enterprise.
(Contact me to talk over your case. An exploratory conversation is always interesting and probably helpful to you even if we do not end up working together!)
Every workshop I design is customized to the client’s needs.
Points that may be included:
Scope and purpose of your intranet or digital workplace
- The scope of your intranet (or digital workplace) and what you need to be governing.
- Coordinating or blending the managed, social and collaborative dimensions of your intranet or digital workplace.
- Top strategic principles for your intranet: the anchors for your strategies and priorities
People & relevancy: working with “personas” in a large, global organization
- Techniques for defining personas in very large organizations with thousands of users.
- Using personas to ensure relevance, involve management and facilitate decision-making.
Working with management and stakeholders
- Different ways to work with stakeholders: how to involve all parts of the organization in intranet governance.
- Governing bodies and decision-making flows: achieving simplicity and effectiveness.
Content strategies & policies
- Defining profiles of content contributors: roles, responsibilities, accountability
- Learn the “structured flexibility” approach that will help you ensure that your policies and guidelines are appropriate & adaptable and that they can be embedded in the way of working.
Global landscapes, rules & models
- Define the “intranet landscape” in your organization: two models and three rules and how they apply to your case.
- Methods for testing your global navigation hypotheses.
Home page strategies, models & ownership
- The home page promise: different models and how they impact the intranet, people and the enterprise.
- Approaches for customization & personalization: implications on people, business and content owners.
- Home page blueprints, and tips for defining an appropriate one for your organization.

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